Choosing where to have a procedure is just as important as choosing who performs it. The setting, the people, and the behind-the-scenes standards shape every step of your experience.
William Rifkin, MD, ensures that every detail of the office environment is designed to deliver hospital-grade safety while providing the comfort, privacy, and personal attention of a refined private practice. He is a fellowship-trained plastic surgeon with rigorous training from NYU Langone Health’s top-ranked program, bringing precision and an elevated aesthetic sensibility to every patient he sees.
A Private Practice Built Around You
Our Manhattan office is purpose-built for aesthetic surgery, blending advanced clinical capability with a calming, residential feel. From your first consultation through every follow-up visit, you are cared for by a consistent, highly trained team that knows your name, your goals, and your story.
Patients appreciate the controlled, low-volume setting—a meaningful contrast to the rush of a larger institution—where Dr. Rifkin can devote unhurried time to your evaluation, planning, and care.
What You Can Expect
- A discreet, welcoming environment in the heart of New York City
- A dedicated patient coordinator to guide you through scheduling and questions
- Registered nurses and certified surgical staff are committed to your comfort and safety
- Seamless coordination between your consultation, surgery, and recovery
Explore More About Our Practice
Get to know the spaces and people that make your experience exceptional. Learn more about our accredited 655 Park Ambulatory Surgery Unit, where over 10,000 procedures have been safely performed. Meet our team of nurses, coordinators, and surgical technicians who support you at every step. If you are traveling for surgery, our out-of-town patients resource outlines how we make your journey smooth from photo submission to recovery.
Why Choose William Rifkin, MD, for Aesthetic Surgery in New York, NY?
Dr. Rifkin combines world-class academic training with an artistic eye refined through advanced aesthetic fellowship work. With more than 70 peer-reviewed publications and multiple national research honors, his approach is rooted in evidence-based precision and a deep respect for natural proportion. Patients are drawn to his calm, attentive manner and his commitment to results that enhance—rather than alter—each individual’s character.
Visit Our New York City Office
Experience the difference of a private practice designed around safety, artistry, and personal attention. Schedule a consultation with William Rifkin, MD, in New York, New York, by calling (212) 517-9777 to begin planning your care.

